The witching hour is almost upon us! With Halloween right around the corner, we’ve had a chance to see how brands are using Halloween marketing tactics to sell products in a post-pandemic landscape. When done correctly, brands can capitalize on the frightful fun associated with Halloween and seamlessly fold their product into the mix without … Continued
Getting the Most Out of Your Ad Campaigns Create a Media Plan Develop an intention for running your ad campaigns. If you are running Google Search ads, determine what timeframes you want to run the ad and how you want to structure your testing. Your media plan should outline a platform, campaign run dates and … Continued
Third-party cookies have been the backbone of programmatic advertising for more than a decade, and for good reason. They are great for analyzing users and tracking their behavior online to come up with user profiles. While this tool has been a success and a great tool for the marketing world, it’s also been a very … Continued
Being a property manager takes skill – and guts! The responsibility of overseeing your tenants, managing properties, while growing your business is quite the juggling act. It’s multitasking at its finest. So, how do you grow your business using digital marketing and why is it vital to use these days? We want to highlight the … Continued