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Reflecting on CV’s Brand’em Acts of Kindness Day: Super Sam Foundation

Nine-year-old Ava Santhuff often says: “Sisters should get to keep their brothers.” Just three years ago, she lost her brother to rhabdomyosarcoma, a highly malignant form of childhood cancer. Her statement has become her rallying cry for the foundation created in honor of her brother. Shortly after Sam Santhuff passed away in 2014, the Super Sam … Continued


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How Retail Brands Can Take Advantage of Tax-Free Weekend

Tax-Free Weekend is upon us! Most retailers are very familiar with the back to school season. In the middle of the sweltering August heat, it’s the second biggest shopping season in the United States. Last year, Americans spent $27 billion in back to school shopping; for retailers, capitalizing on this time is an unquestioned must. … Continued


july blog

How To Prepare To Take A Vacation

It’s near the middle of summer, so you and your coworkers probably have some big plans for vacation. It seems there’s always friends and family to visit, new places to see, and more adventures to be had. Are you completely prepared to comfortably leave work at work? Below are tips to take into consideration when … Continued


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Lessons that Marketers Can Learn from the Rise of Ridesharing

1907 was a long time ago. U.S. President Teddy Roosevelt spoke softly and carried a big stick, peasants in Romania revolted, and in London, the first taxicabs hit the streets. 110 years is a lot of time to refine a business model. For 104 years, taxis had a complete monopoly on urban, point-to-point travel. But … Continued


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