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This is great place to start.  Interestingly, the word “blog” has created a lot of fear and confusion in many of the clients we work with.  The term seems to create a picture of a personal, feeling-oriented and unprofessional website – great for sharing with friends, but not appropriate for doing business or generating leads. … Continued

Call to Action

Perhaps the most simple, most effective, yet most often overlooked tool in marketing communications.  You paid for the ad, paid for the media, the customer notice it, and watched, read, or listened to it.  Now, what should they do next? 


Everything begins with the website.  It’s the essential part of any online strategy, and the hub through which most, if not all, of the other tactics will flow.  Without a website, other online strategies, for the most part, have no foundation.

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WordPress 3.1 Released

WordPress founding developer Matt Mullenweg announced the release of WordPress 3.1 today.  The release features: a lightning fast redesigned linking workflow which makes it easy to link to your existing posts and pages an admin bar so you’re never more than a click away from your most-used dashboard pages a streamlined writing interface that hides many of the … Continued


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