A website can be thought of as the foundation of your marketing strategy. Social media marketing, email marketing, SEO, and paid search ads won’t stack up to much without a well-designed, user-friendly website for web searchers to land organically. Your website is a sales tool, and if it doesn’t provide a strong foundation, the rest of your marketing efforts will crumble.

Masters of Code

Our website developers ensure your website’s back-end coding structure is perfect. They work on elements like online forms and databases, content management systems (like WordPress), and various custom coding tasks. Our coders are proficient in PHP, CSS, and Javascript.

All of our web developers work with our graphic design team, hand-in-hand, to produce top-quality mobile-first web designs. 

Generate Leads

A great website starts with understanding your business objectives. Typically, those objectives have something to do with generating traffic and leads, whether that’s through e-commerce, contact forms, or newsletter sign-ups. Understanding your goals will help us design the perfect site to generate traffics and leads for your business.

There are a variety of factors that play into the success of your website. Our website developers and graphic designers work together to ensure every facet of your website works together to create a functional, aesthetically pleasing site.

User Experience

We design based on user experience and user interface research, which helps us determine where to place information and elements. These decisions are based on how your target audience normally interacts with other websites in your industry.

Visual

Our design team’s goal is to create a user-friendly layout that both people and search engines will love. It should be easy for prospects to find what they’re looking for on your website, and the presentation of that information is imperative.

Functionality

Having an interactive website is important for the overall user experience. When designing a functional website, we focus not only on the website’s goal but also on who will be visiting the site and how they will be interacting with the different parts of it.

When users visit the site, it should be clear how they should interact with the site to accomplish their goals. For example, if you have an e-commerce site, users should be able to easily add items to their cart and enter payment information for a purchase.

Mobile-First / Responsive Design

With mobile device use steadily outgrowing desktop and laptop use, it is imperative that your website operates flawlessly on mobile devices. Our development team works with our clients to ensure optimal performance on all devices, browsers, and screen sizes.

Pre-Designed Websites

If you are looking for a quick turnaround time, we have pre-designed websites available for you to choose from. We’ll customize these pre-designed websites to fit your brand while providing you with an easy-to-navigate layout that accomplishes your business goals.

Contact Caledon

Contact us to learn more about how web development or web design could elevate your online web presence.  We are here to help with informative and e-commerce websites